Two of the most practical — and most overlooked — aspects of GDPR-compliant analytics are IP anonymization and data retention policies. Get these right, and…
You know you need analytics. You also know GDPR exists. What you probably don’t know is where exactly the line is — what you can…
Privacy regulations are tightening worldwide, ad blockers hide 30–40% of your traffic data, and cookie consent banners frustrate your visitors. Traditional analytics is struggling to…
Cookie consent banners are a necessary evil — but they don’t have to destroy your conversion rates. Most implementations either annoy visitors into bouncing or…